Why should I have a reservation platform in my Hotel website, when there are hundreds of OTAs?

If you are a hotel owner or a person who works under the hotel industry, you will have a question as to, why should I pay so much money to the Online Travel Agents as commission? A better reservation platform in the hotel website helps to get more reservations to the property paying high commission rate to the OTAs. Online travel agents like Expedia, Booking.com, Agoda, Orbitz  are poplar among the people and so, they will choose to book through these channels. The hotel property should be well know among the guests, to have a direct reservation in the website. More Online and social media marketing activities are required to boost their online presence of the property and to increase the traffic to the website.

The online presence and the brand identity of the OTAs are backed with the millions of dollars. Online travel agents spends huge amounts of money for the Online marketing activities including Google Ad words, Display advertisements and social media marketing.   When a hospitality property has a good brand awareness and reputation among the guest, they will be happy to have a direct reservation in the hotel website, rather than going for the OTAs.

Why does the property needs to have a Reservation platform in the website?

– Majority of the OTAs have a high percentage of commission rate, which eats majority of     the profits of the property.

– The property might loose a large number of potential website visitors without making a        reservation if they don’t have an online reservation platform.

–  Sales can be boosted to a new level.

– To crate and display more promotions with a direct reservation in the website is possible.

–  To attract more customers to book online, rather than going for the traditional travel agent booking system.

– To face the competition and to gain more customers online.

All the Online Travel agents charge a very high percentage of commission rate per sales. so, the property will be loosing too much money as commission which should have been a profit for the property, if it has been done through a direct sales in their website. Most of the properties boost their online presence through Online marketing including SEO and Google Adwords to attract more website visitors.

If you are planning to set a reservation platform for your property, then you need to consider the following matters.

– Does the property has a good brand awareness among the public, so that they can find the hotel online and reserve.

– Increase the website traffic through better online marketing including Google Ad Words and SEO.

– Good Online presence in the Social media and other interactive websites.

– Channel manager option enables the property to spend less money on Online marketing.

– Promotions to be listed in the website reservation platform.

Vertical Booking

Vertical Booking is an innovative software programme, that manages hotel reservations made via the internet (Booking Engine/CRS) and IDS (Synchro Channel Manager) and GDS (with direct connectivity) distribution. It is designed to cater for the needs of every kind of hotel and hotel chain. The system also includes marketing tools that allow the hotelier to optimize revenue. The key features are listed below;

• Channel manager (Connect with all the OTAs)
• Booking Engine
• Rapid IDS management
• Fast rate management and inventory editing:
• Quick stop-sales editing by rate, room or channel
• Promotion creation and connectivity
• Connection and synchronization with main PMS
• Conversions and log analysis tools
• Rate Checker (Competitors rate comparison tool)

Genex Solutions is based in Bangkok, Thailand which operates throughout Asia. Genex provides various software solutions to the hospitality industry including Hotes, resorts, restaurants and clubs. The Company was established in 1995, and currently employs a team of more than 50 Research and Development Consultants, System Analysts and Technical Personnel. Genex is also a major partner with Infor, third largest hospitality provider in the world along with Infrasys, Tevalis, iRiS, Cadena, Golden B2B, Aspen and Vertical Booking.Genex solutions will keep bringing the latest news and up to date innovations in the hospitality industry to the clients. 

 

Hospitality Technology Trends in 2014- An Inevitable Technological Requirements For Hotel Properties

Hospitality technology is always undergoing various changes from time to time and the properties need to adjust themselves with the trends. All the decision makers including CEO’s, IT mangers, and Online marketing coordinators in the properties should be well aware about all the new technological trends, which controls the hospitality market to attract and to maintain the existing customers. All the properties which have a well organized technological platform including, Cloud based property management system, Leading reservation platform, Successful online marketing strategies will dominate the market ahead of its competitors.

Some of the leading technological trends which dominate the 2014 hospitality industry are listed below. As everyone knows, technological changes are unpredictable and will happen always.

1) Cloud based technology

All the properties in the 2014 tends to move towards upgrading their property management technology in cloud based system. Cloud based technology enables the management and the decision makers to update, monitor, control and generate immediate decisions on the performance of the property with a logical reasoning. It is because, all the cloud based technology is backed by the key features of mobility, speed and accuracy in all the levels which, enables the decision makers to find the right solutions for all the problems and and to lead the property in the right path. Decision makers need not wait for a long time to get the right information any more because, it is  readily available in front of them through the cloud based platforms.

2) Personalized system and speed of services to the Guests

All the customers like to have to have a customized services delivered to them and which makes them wanting to stay more and also to visit again and again. when a property is able to deliver a personalized service to customer, which shows that how much a property care about the customers interest and convenience. it can be through a customized app which enables the property to display all the services they provide, nearby attraction, promotions within the property but which should be completely personal in nature. Guest should be feeling that all the offerings are completely customized for him. It can be start with a welcome note in the IPTV in the room, or the iPad provided to the guest and then all the services with a personalized touch.

The basic psychology behind the this customized services is that, the guest is seeking for properties, which can provide a better facilities than they were used with and which makes them to stay more and visit again. if they find something which is lower than their expectation or the standard of  living, then, the services will not impress them.  So, whenever the property is considering to improve its service level, this factor should be taken into consideration. In addition to this, guest will not be impressed with a property, if the services are too slow and doesn’t match with their expectation. So it means that, speed is a matter of fact for the customers when they are in need of any services from the hotel through out their stay.

3) Social media and Online reputation

The new trend shows that Guest choose their Hotel based on the Online reputation of the hotels because, they always like to listen to what others have experienced before making a booking. Trip Adviser, Google+ reviews and all the social media comments have a great influence on the behavior of the  guests. So maintaining and tracking all the online review has a great chance to improve and also to provide the best in class services to the clients. There are many social media platforms to build a brand image and to establish as a leader which includes the trip Adviser,  Google+ review, Facebook, twitter, flicker, you tube, Yelp, e blogger and many more.

4) Technology driven services

All the guests like to order or receive services which are provided with some technological platforms including iPad. For example nowadays all the properties are interested in providing their guest services through an iPad integrated apps, spa services, guest guidance app, brand management apps etc. Present your services in the mobile apps and the guest will like to use your services with pleasure.  The more you have adopted the technology, the more guests like to visit you again.

5) Better WiFi and multi devices support

Guest would like to stay with the property which provides free and high speed WiFi. It is because, all the guests nowadays travel with more than two devices either with a smart phone, iPad or notebook. Guests eel comfortable with property which can provide them the best WiFi to connect with all these devices without limit and to them it is a necessity like any other services.

6) Mobile friendly website and content marketing

The number of guests using mobile devices to visit and reserve through the website is increasing. The requirement for a mobile friendly website is inevitable because everyone like to visit and make reservation online.  Google’s SEO algorithms are changing always and only the people who really follow with the updates can maintain the search engine ranking. The latest SEO algorithm ” Humming Bird” is focusing on the content marketing.  So the website should be equipped with more contents, to generate more search engine ranking. Content marketing is the fact that should be considered to generate more website traffic to the website.

Genex Solutions is the major partner of iRiS, Infor, Aspen in Thailand and is offering different hospitality software for different properties for the last 18 years. Genex provides various innovative technological platforms which would help the clients to move ahead of its competitors. In the technology dominated environment, you should have a right partner to help you choose and implement the right  Company is providing services including hotel property management systems(Front-office), Financial and Material Management (Back-office), Point of Sale (POS), Club & Leisure Management for Sport Club, Golf Course and SPA, e-Marketing and Online Distribution, Human Resource Management and many other services that offer your business greater efficiency than others. More info: http://www.genex-solutions.com/.

RESDIARY- AN ADVANCED ONLINE RESERVATION MANAGEMENT SYSTEM FOR RESTAURANTS.

Online reservation system for the restaurants

Are you looking for an Online reservation system for your restaurant which is cable to integrate with CRM system and E-marketing capabilities? Then Resdiary would be the right choice for you because, it has all the functionality that a well organized restaurant should have. Most of the restaurants lack an advanced system to manage their online reservation and booking and because of this they loose many potential customers. Some of the restaurants have a nice reservation system but, it may not be integrated with the table management system , CRM system or not even the Online marketing programs. Resdiary a sophisticated online reservation management system solves all these problems for the restaurants.

ResDiary- Online reservation System

ResDiary is an advanced web based reservation management system, highlighted with its commission-free online bookings, real time table management, restaurant yield management and guaranteed revenue improvement with integrated CRM and e-marketing capabilities. Highly suitable to the restaurants looking for a sophisticated reservation platform enhanced with all the capabilities to increase sales. ResDiary would be the best choice because; it has been installed in more than 4000 restaurants around the world.

ResDiary offers a well-organized platform, to enhance your customer relationship programs with an intelligent CRM and e-marketing activities integrating with the market leaders of EPOS system. ResDiary is equipped with a full range of functions and platform to enhance the entire operations of the restaurants whether it is online reservation, E-Marketing programs or smart CRM activities integrated with sophisticated EPOS systems. The complete cloud based system will definitely help you to beat the competition in the market with a special boost to the sales figures.

KEY FEATURES

• Take online bookings and sell vouchers from your website
• No per booking or cover charge! FIXED monthly cost.
• FREE unlimited access from any PC, laptop, iPad and mobile manager apps
• Complete control of reservation practice with full table and service management increasing restaurant yield and profitability
• Commission-free online reservations from your website, Facebook, Twitter, The List & Book.resdiary.com
• Customized booking widget and email notifications.
• Comprehensive reporting on your bookings
• Grow your own database of your own customers to promote customer loyalty
• You can easily send E-mail or SMS marketing campaigns
• Take online bookings and sell vouchers from your website
• Take online bookings from Facebook page and iPhone Apps.
• Instantly create promotions with your own terms and conditions
• Responsive mobile website and microsite feedback.
• Use your smartphone and ipad to view all bookings.

More info:

GENEX SOLUTIONS is the official business partner of ResDiary and offers the full range of services in Thailand.

Genex solutions

Genex Solutions is based in Bangkok, Thailand and operates throughout Asia. The Company was established in 1995, and currently employs a team of more than 50 Research and Development Consultants, System Analysts and Technical Personnel. Genex is also a major partner with Infor, third largest hospitality provider in the world along with Infrasys, Tevalis, iRiS, Cadena, Golden B2B, Aspen and Vertical Booking. Genex solutions will keep bringing the latest news and up to date innovations in the hospitality industry to the clients.

Visit Genex solutions Website:

GENE POS SOFTWARE- Flow with the Hospitality trends

  

Hospitality industry has been flourishing with the inventions of many new software, to support the daily operations either in the front office or back office. An advanced POS system is an essential requirement for all kinds of properties in the hospitality industry to interact and to maintain the customer service along with loyalty. GENE POS is a fast and powerful touch screen point of sale system, designed for the constant demands of the hospitality industry. Technological growth always boost the software market, to upgrade to the next generation features to benefit the customer experiences.

GENE POS is proven in the market to increase the speed and efficiency of service, helping to ensure high levels of customer satisfaction whilst driving revenue growth and increasing profitability.  The flexibility of GENE POS systems used successfully by Michelin star restaurants, fine dining restaurants, casual dining restaurants, bistros, bars, nightclubs, hotels, theaters and fast service outlets. GENE POS is powered by Tevalis, which is based in UK.

  

Solutions offered cover touch screen point-of-sale, tablet and PDA hand held ordering, stock management, table management and online reservations, web based centralized management solutions (including business intelligence reporting, customer loyalty & CRM and full head office centralized maintenance control), kitchen display systems, secondary screen advertising, Chip and PIN and integration with hotel PMS systems and booking systems.

Besides this, GENE POS Hand Held Ordering Solution is without doubt the most complete hand held ordering solution available in the hospitality market today. The Gene POS solution has been integrated and achieved full accreditation with Verifones debit and credit card payment processing system who are a global leader in secure electronic payment technologies, which has accreditation with all major banks.

Front of House POS – Feature List

Listed below are a selection of the features and functionality you can expect from our front of house solution:

• Fast response touch screens
• Flexible screen layouts
• Multiple payment methods
• Integrated Chip & PIN solution
• Part payment facility
• Deposit management facility
• Split bill by item and ‘Go Dutch’
• Training Mode
• Table management with graphical floor plan
• Multiple user security levels with optional restrictions
• Time & Attendance employee time tracking facility
• Full audit trail by date, functions and users
• Multiple price groups i.e. happy hours
• Customer look up CRM
• Promotions by time and date range
• Table audit facility detailing order times
• Support for multiple simultaneous kitchen printers

OTHER KEY FEATURES

Head Office Reporting/ Management

For the purpose of financial and business reporting and branch reconciliation GENE POS can implement Enterprise Web business intelligence and reporting module which will provide management with real time business data allowing.

 Enterprise Level Stock Control

GENE’s web based Stock control module enables F&B operators to efficiently manage inventory and purchasing that will reduce waste and improve bottom line performance whilst maintaining a lean stock management system that will reduce financial exposure at individual branch level and also at group/ company level.

 Enterprise Customer Relationship Manager

GENE has developed a CRM system that logs important details of customers such as transactions, interests, returns, frequency of purchase and so forth.

GENEX SOLUTIONS is based in Bangkok, Thailand and operates throughout Asia. The Company was established in 1995, and currently employs a team of more than 50 Research and Development Consultants, System Analysts and Technical Personnel. Genex is also a major partner with Infor, third largest hospitality provider in the world along with Infrasys, Aspen,Tevelis, Cadena and iRiS.

Genex solutions is the official business partner of Tevalis, UK based company, who is the provider of POS system, being installed into many restaurants, pubs, wine bars, cafes, bistros and nightclubs. Company focused on providing the best in class Point of Sale hardware and software along with web based technology to the hospitality industry. Company is expanding its operations through South East Asia with the strategic partnership with Genex Solutions.

Innovative Mobile Hospitality apps For Hotels, Resorts & Restaurants

Mobile phone application has revolutionized the operations of the hotel and restaurant industry. All the marketing and guest interaction activities are now integrated with various mobile phone applications. All the information, that a guest want to know while staying in a hotel and even after the stay, is closely monitored and provided through interactive guest management applications. All the multi chain hotels and even the small scale hotels and restaurants have been updating all their marketing and guest interaction activities with the apps in the mobile devices.

iRiS Software Systems is an award-winning, multilingual, interactive hospitality applications provider whose innovative apps are at the forefront of hospitality technology and have been designed to improve the guest experience, generate additional revenue and reduce costs for hotels and restaurants.

iRiS Software System

iRiS’ applications cover the whole hospitality space including Restaurant, In-Room, Lobby, Spa and Conferencing. Content and operations management for all iRiS applications is housed in a sophisticated cloud-based core system known as iRiS Manager.

iRiS loby

iRiS Lobby is a fully intuitive, digital concierge designed to deliver information about your property and the surrounding area, including current weather forecasts, transportation schedules and latest hotel offers. Displayed on both the iPad and large format touchscreen, iRiS lobby is intended to serve all the same functions as a hotel’s concierge.

iris spa

iRiS Spa is an exciting, enticing and visually impressive application that displays the facilities and treatments on offer to Spa users. This multilingual application uses touch-screen tablet technology to improve the customer experience, with beautiful images displayed enticingly and allows users to read about the spa and treatments offered in their preferred language. Content is easy to upload and can be managed via a cloud-based Content Management System (CMS)

iris mobile valet

iRiS Mobile Valet enables hotels to offer a world-class guest services application which guests can easily download to their own device, whether it be a tablet or a smartphone and works on both Android and iOS.  The app delivers a world of opportunity for hoteliers to communicate with their guests before, during and after their stay, creating revenue opportunities previously unseen and offering guests a new world of convenience and control. http://www.genex-solutions.com/iris

iRiS Brand App

The iRiS multi-tenanted Brand App is a completely customizable solution for hotel brands with multiple properties. The application’s framework has the capability to enable guests to access all hotels within a group, search for and book a room, make advanced and service requests, make room service orders once checked-in, access their loyalty points and reward schemes and allows the hotel to communicate with the guest post-stay.

iRiS Mobile Concierge

 iRiS Mobile Concierge enables hotels to offer a world-class guest information app that guests can easily download to their own device. The app is available on multiple smartphone platforms and is designed to deliver information about your property and the surrounding area.

iRiS Mobile Concierge provides all the same roles as your hotel’s concierge but it makes the information available whilst your guests are on the move! Bringing hotel facilities and external attractions to life, in any language, thus removing communication barriers and engaging guests like never before. Guests can make reservations and print directions to recommended restaurants right from their smart phone to a printer in the hotel reception or concierge desk.

Genex Solutions is the major partner of iRiS, Infor, Aspen in Thailand and is offering different hospitality software for different properties for the last 18 years. Company is providing services including hotel property management systems(Front-office), Financial and Material Management (Back-office), Point of Sale (POS), Club & Leisure Management for Sport Club, Golf Course and SPA, e-Marketing and Online Distribution, Human Resource Management and many other services that offer your business greater efficiency than others. More info: http://www.genex-solutions.com/.

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iRiS’ Mobile application for Hotels & Restaurants

iRiS Mobile Hospitality Application

iRiS Software Systems is an award-winning, multilingual, interactive hospitality applications provider whose innovative apps are at the forefront of hospitality technology and have been designed to improve the guest experience, generate additional revenue and reduce costs for hotels and restaurants.

iRiS’ applications cover the whole hospitality space including Restaurant, In-Room, Lobby, Spa and Conferencing. Content and operations management for all iRiS applications is housed in a sophisticated cloud-based core system known as iRiS Manager. This powerful core technology is a centralized solution to manage content, Communications, integration and languages across all applications.

The award-winning in-room application, iRiS Guest Valet, allows hotel guests to view access and interact with the complete range of facilities and services on offer at the hotel. An exciting solution for restaurants is the iRiS F&B application, an interactive digital menu which embraces tablet technology to improve the guest dining experience.

iRiS Guest Valet is a multilingual, interactive in-room guest services application that allows hotel guests to view, access and interact with the complete range of facilities and services on offer at the hotel. The application works on Android or iOS tablets and brings hotel services and facilities to life.

iRiS Guest valet Mobile App

iRiS Guest Valet is fully integrated with a large number of IPTV, RMS/BMS, POS, & PMS systems as well as external, web based bookings and reservations systems. iRiS Guest Valet enables guests to view and order products both internally and externally, purchase in-room dining or shopping items, book spa treatments or interact with hotel systems such as the TV or Room Controls. Content and operations management for the app is housed in our cloud-based system known as iRiS Manager.

KEY FEATURES

1)      User Friendly

Everything a guest needs; iRiS Guest Valet is easy to use and offers an interactive, multimedia experience.

2)      Powerful Marketing Tool

Provides guests with access to a wide range of content for internal and external products, services and information. Offers the ability to push offers and promotions to guests.

3)      Real Time Analytics

Powerful reporting tool to record guest requirements or movements and measure popular products and facilities. Up-to-date information can be retrieved at any time.

4)      Personalization

Provides options for guests to select multiple languages, child protection settings and much more.

5)      Room Control

A unique interface makes it easy to control devices and allow your guests to adjust their lighting, heating and even their curtains.

6)      Guest Survey

Send relevant guest satisfaction questionnaires prior to check-out, ensuring a high percentage of feedback.

7)      Customization

Can be fully tailored, bespoke to suit your business needs and adhere to your brand guidelines.

8)      Integration

Possible to integrate with other systems within your hotel such as PMS, IPTV, POS, RMS/BMS reservation systems and service monitoring systems.

9)      Powerful Back-End Solution

Supported by a sophisticated web-based app management system which includes messaging and alerts, language management, system integrations, content management and reporting.

10)  Web-Based

The back-end management system can be accessed from anywhere and content changes are instant.

iRiS F&B Mobile application

iRiS F&B embraces tablet technology to improve the guest dining experience. It engages diners by providing relevant information and attractive visuals, resulting in an improved guest experience and increased sales. The iRiS F&B application is an interactive digital menu for tablets and works on Android and iOS. The app has been developed to help restaurateurs improve communications with their guests and to provide better information to assist diners in choosing menu items without losing the personal touch of staff interaction.

iRiS Mobile application for Restaurant

The iRiS F&B Suite is multilingual and available in any language of your choice. It consists of 3 components which include a wine, bar and food menu and can be used for promoting events and other services and facilities in your restaurant. It can either be linked to a Point of Sale system or can be used as a stand-alone application, with no Wi-Fi required. If you choose not to link it to a POS system, the app works perfectly offline.

KEY FEATURES OF iRiS F&B

1)      Increase Revenues

The enticing visual experience invites customers to spend more. Increase your profits by using the in-app promotional tools.

2)      Eliminate Printing Costs

Remove the time consuming and expensive process of reprinting and updating paper menus. Updates can be made in-house and immediately.

3)      User Friendly

An innovative design that allows guests to navigate easily through all areas of the menu and wine lists, and enjoy doing so.

4)      Informative

Tasting notes, regional information, food and wine combinations, wine awards, reviews and vintner information at your fingertips.

5)      Customized

The application design is to fit your restaurant. Copy and graphics are fully adaptable.

6)   Powerful Marketing Tool

Endorse high margin wines in the ‘Sommelier Recommends’ section and use the highlighting tool to promote and cross sell other wines with a message of your choice.

7)      Search Functionality

Use the search and filtering tools to find wine by grape variety or region, whiskey by age or even your favorite dish.

8)      No Wi-Fi Required

The application works offline which means it is very quick to navigate and does not rely on the internet to function reliably.

9)      Understand Your Customer

Track your customers’ preferences to gain better insight into what they are looking for.

10)  Menu Engineering

Manage your inventory effectively and react to changing market conditions with ‘Sommelier Recommendations’ and itemized highlighting.

Genex Solutions Logo

Genex Solutions is the major partner of iRiS, Infor, Aspen in Thailand and is offering different hospitality software for different properties for the last 18 years. Company is providing services including hotel property management systems(Front-office), Financial and Material Management (Back-office), Point of Sale (POS), Club & Leisure Management for Sport Club, Golf Course and SPA, e-Marketing and Online Distribution, Human Resource Management and many other services that offer your business greater efficiency than others. More info: http://www.genex-solutions.com/.

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Club Management Software- For Efficient Operation

Club Management, whether it is Golf club, Dining Club or Athletic Club was a major concern for all the owners so far. But, the advanced software systems in the industry has minimized the entire risks. Sophisticated technological inventions has brought many different options, to solve the critical problems faced by the managers in tracking club membership, promotional programs, account, inventory, facility management and member loyalty programs manually. Technologically upgraded clubs are far ahead than other, in gaining more customers and maintaining many satisfied customers with better facilities and services.

Aspen Club Management System is designed to provide specific needs of club which include the facility for Golf & Country, Spa & Salon, Fitness & Athletic, as well as Marina & Yacht Clubs. Created by industry experts and tested extensively across multiple locations and countries, it is packed with features to help clubs manage members and organize activities efficiently and productively.

Aspen software solutions has simplified the entire operations in the clubs with the right choices to do the membership management, account management, Booking, payroll and reservation.

ASPEN Club Management System

Club Management Suite is considered to be the cornerstone of the Aspen System, applications such as Tee Time Booking, Handicap Management and Caddie Management as well as Smart Card Player Folio and Hand-Held / Tablet ready Starter applications are just a few of the system modules specific to the Golf Industry.

Effective management of the Golf & Country Clubs are possible with proper account management, membership management, Payroll management and Booking management. Aspen Software package provides the right mix of all features to enhance the smooth functioning of all the activities.

Aspen system for Fitness & Athletic Clubs

 

 

 

 

 

 

 

 

 

Aspen software system is also highlighted with its special applications specifically designed to meet the operations in the Athletic and sports clubs. All that is needed for the Athletic clubs are integrated in the software system like  Facility Booking, Class and the related Coach or Instructor Scheduling along with Accounting, membership management, Booking and Payroll management. System can be modified in accordance with the specific requirements of the clubs from time to time.

   

Besides this, Aspen software system is highly suitable for the management of Spa & Salon with some of the applications such as Prepaid Package Contract Management, Facility &  scheduling of Treatment Facilities, integration to Commission and Payroll System for tracking and reporting . This also embedded with the facilities for accounting, membership, retail Pos, and payroll management of the clubs for better management.

 

Does your Marine & Yacht Clubs faces difficulties in terms of management? The best option is to have an advanced software system comprising of many applications specifically for the clubs. Aspen software system would be the right choice for the clubs in terms of its efficient functioning.

Applications such as Member and Visitor Slip Billing, Maintenance of wet and dry storage as well as Slip and Slip Waiting List Management are just a few of the modules specific to the Yacht and Marina Club Industry which may be considered to customize an Aspen Management solution for your club. Besides this membership management and account keeping of the club is also possible with the advanced Aspen software.

  

Dining clubs are getting popular among the people and it usually requires membership to manage effectively. So Aspen software systems provides the right solution to handle the membership of your valuable customers. The ASPEN Dining club solutions allow you to make your dining facilities searchable in terms of table types, party size, and meal periods. This allows you to make reservations on behalf of your members and also allow them to make their own reservations via your website. This system allows the club owner an ease to create the different meal periods.

Aspen was established in 1994 and is Headquartered in Hong Kong, by the team of professionals in club management system in order to help clubs to optimize the management process. Aspen is purely operational company whose professionals have developed this software in order to accommodate the operational processes of the clubs. The main objective of the business to focus on managing club based on pure operational management process. More Info: http://www.aspen.com.hk/

Genex Solutions is the major partner of Aspen in Thailand and is offering different hospitality software for different properties for the last 18 years. Company is providing services including hotel property management systems(Front-office), Financial and Material Management (Back-office), Point of Sale (POS), Club & Leisure Management for Sport Club, Golf Course and SPA, e-Marketing and Online Distribution, Human Resource Management and many other services that offer your business greater efficiency than others. More info: http://www.genex-solutions.com/.

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IMPROVE YOUR HOTEL BOOKING DRAMATICALLY

Hotel booking technology

The operational environment of the hotel properties are highly influenced by the booking preferences, technologies and behavior of the consumers and Online travel agencies around the world. Online Booking Offers essential booking tools enabling easy connect to all major channels, plus powerful management reports and online marketing tools that allow you to quickly respond to ever changing market needs. Online reservations are now a major revenue channel for hotels, and so systems that provide complete connectivity with all major channels, with a single inventory and an optional interface to most leading front-office systems is highly required.

Hotels should be properly managed to track the booking of the consumers from all the channels with effective means. Many of the hotels use Online travel agents for  their booking process but nowadays properties are interested in selling out their rooms at their own website rather than depending on the online travel agents.

Booking process can be improved by having a  customized booking engine platform for the properties in their website. It is convenient for customers to book the tickets on the property website with proper security. Hospitality properties can demonstrate their promotions, latest offers and special packages directly to the customers without paying high amount of intermediary charges.

Advantages Direct Booking engine platform.

1) cost saving without providing intermediary charges(OTA agents).

2) Direct booking platform for the website visitors to book online.

3) More controlled booking platform.

4) Effective management of the promotional packages.

5) Direct customer interaction and easy monitoring of the promotion performance.

6) Advanced tools for marketing and sales of the packages.

In addition to this, Hotel properties should focus on providing an effective platform to draw customer attraction. Customer should be aware of the presence of the hotel in various channels to enhance the business listing which will help them to get more bookings. There are some techniques listed out to improve the Hotel presence in various channels.

Improve your Hotel presence.

Social media platform to manage Booking

• Improve your presence in the social media ( Facebook, Google+, Twitter, Instagram, LinkedIn)
• Make sure you have listed out in all the Hotel directories in the operational environment.
• Do Google Ad words for better placement in the Google.
• List your presence in the Google place search.
• Engage in the local community forums and engage.
• Do effective SEO activities either with internal staff or outsource to a well know SEO activity firm.
• Improve your reviews in the various social review platforms like trip advisor, Google place etc.

Vertical Booking

Vertical Booking is an innovative software programme that manages hotel reservations made via the internet (Booking Engine) and IDS and GDS (with direct connectivity) distribution. It is specially designed for the needs of every kind of hotels whether it is single property or hotel chain. The system also includes marketing tools that allow the hotelier to optimize revenue. The Vertical Booking software can be used directly or, if desired, only certain components (such as the Channel Manager and GDS connectivity) can be integrated into existing systems, through XML interfaces.

Increase your reservations (Advantages)

•  Quick, easy to use interface
•  Comprehensive hotel information including:
Images, photo-galleries, videos, rates and special offers
•  Advanced child pricing management
•  Multi-room booking
•  Discount codes, early booking and last-minute rates available
•  Corporate & Professional Access Codes (Provide your corporate accounts, travel agents and
tour operators with web based access to their negotiated conditions, pricing and allotments)
•  Global Support: Multi-language
•  Currency converter
•  Support booking via mobile device ; iPad, iPhone, Blackberry and Android.
•  Automatic Rate Checker to monitor the competition
•  Web 2.0 Advisor to better manage social networks (Like Facebook and Twitter)

Reduce your management costs

•  Fast rate management and inventory editing: Rates by day, period or by rate grid
•  Quick stop-sales editing by rate, room or channel
•  Rapid IDS management
•  Connection and synchronization with main PMS
•  Conversions and log analysis tools to optimize your marketing investment

Genex solutions Thailand

Genex solutions, www.genex-solutions.com a leading hospitality software provider in Thailand is distributing vertical booking software to the customers. Genex solutions has well trained set of personals to provide effective support and guidance in installation and operation of the system for your properties. Genex solutions is the major partner with Infor, worlds third largest hospitality software provider from USA. Company also undertakes in house development and also act as a partner in Thailand.  Visit  www.genex-solutions.com to know more about the product and services.

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How To Manage your Hospitality properties Effectively.

Hospitality industry is undergoing drastic changes in the 21st century due to the application of  technological advancement and integration with various opportunities. Companies are urging to update all their resources and to integrate their channels to generate maximum return and to utilize all the opportunities. The success of the hospitality industry is completely influenced by its ability to reach out to the customers, through various channels and to provide them the best services possible.

Hospitality software enables them to identify the potential customers and to attract them through different channels. The success of your property is completely in your hands and how you manage them with latest software packages and techniques. Hotels,restaurants and clubs are operating in a highly competitive market and so their placement should be in the right channels and to right persons.

Hotel properties has various areas where the software integration is essential to draw maximum return.Important requirement for a hotel property includes.

1. Front office system
2. Human resources management system
3. Financial management system.
4. Booking Engine platform.
5. Better GDS and channel management.
6. Marketing and sales platform.
7. Advanced property management system with cloud technology.

Effective integration of all these requirements will enables the property to reach out to its customers and to provide better services. Effective front office system enables the property to provide advanced services to the customers in terms of booking and offer various other services with a professional touch. Better booking platform connected with Global Distribution System and other channels partners will enables a good platform for sales  and to reach out to the customers. Marketing and sales platforms are completely integrated. Genex Solutions, A Thailand based company provides various software to the Hospitality industry either by in house development or by partnering with major Hospitality software developers like INFOR. Vertical Booking, a perfect booking engine platform Offers essential booking tools enabling easy connect to all major channels, plus powerful management of the Hotel property.

www.genex-solutions.com has various software specifically designed to meet the hospitality industry as it is the major partner with INFOR in Asia. It provides Property management software, point of sales software, financial management software, material management software, human resource management software, club management software etc to meet the specific needs. It provides the answers for all your hospitality related problems with its options to satisfy the customer requirements.

What should a Hotel property should have for marketing and sales Management;

1. Well organized website with clear information.
2. Booking Platform with clear information.
3. SEO activities to attract the potential customers.
4. Google Adwords
5. Google place listing.
6. Social media management.(Twitter, Facebook, LinkedIn,Google +, Instagram etc.)
7. Blogs and Articles.
8. Directory Listing
9. E -mail campaigns
10. Promotions and placement.

Restaurants should also be managed properly to generate maximum return. Most of the restaurants nowadays adopt modern technological devices to manage their properties. Effective Point of sale devices, Material management system will enable them to manage the property with maximum return. In addition to this restaurant should have various marketing and Sales techniques capture the target customers.

1. Well organized website with clarity of menu,location, operating hours and contact details.
2. Integration of social media ( Facebook, Google+, Twitter, Instagram, Pinterst, Foursquare etc.)
3. Proper communication of promotions and sales in information in all the channels.
4. Listing in Google place.
5. Register with various directories.
6. Register with trip adviser and other channels.
7. Write blogs
8. SEO activities with proper keywords.
9. Do promotions and publish in the popular channels.
10. Do offline placement of promotions.
11. Conduct events to attract the customers.

These channels enables the restaurants to place themselves to the customers with latest promotions and offers. It also helps to build the brand name for the restaurant and to bring together the customers at the point of sales. Restaurant management should be properly organized with point of sale software and other material management systems.

When it comes to the clubs, it has to be properly managed with club management software for its smooth functioning. It enables a proper management of accounting, membership, Booking and retail process. For clubs, it is a hard task to track the  club membership, promotion programs, account, inventory, facility management and member loyalty manually so it is always better to use the advanced club management software for smooth functioning

.

Whether it is fitness or dining clubs, it should have a properly coordinated workflow and is possible only with installation of a club management system. Aspen, a Hong Kong based company provides the best Club management software for its customers to tackle all the needs of the environment.

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Property Management System In Hotels.

Property management system.

 Property management, is always a major concern for all the property owners from time to time. Highly  advanced PMS systems are used by various hotel properties to coordinate the complex activities in front office, sales& marketing, Online reservation and back office. Effective management of the properties is possible with various tools int he PMS system like intelligent marketing, Advanced reservation management, Optimize day today activities, and goal oriented reporting.etc.

The property management system is highly useful to the company for effective management of all the activities like online reservation, market analysis, report generation, multi-property management etc. Speedy reservation system with automated billing makes the activities so easy for the properties.

There are various advantages to the properties which maintain a proper PMS system. The major advantage is that, it can bring quick return on investment through effective cost control and advanced sales and marketing techniques. Besides this, the minimal requirement of IT expertise also make the company to benefit from the installation. The hotel properties will be benefited from the online booking and connections from major GDS systems. All the activities in the hotel properties will be organized and controlled through the effective property management systems and will enhance a new outlook.

Those properties, which lacks the PMS system will have many difficulties  in handling the activities and  controlling the systems within the organization. Because they need to have different systems to handle each activities separately and the possibility of merging different functions is not possible for the organization. So all the hotel properties like to have a well integrated PMS system to manage all the departments along with guest bookings, guest details, online reservations, point of sale, telephone, accounts receivable, sales and marketing, food and beverage costing, materials management, HR and payroll, maintenance management, quality management etc.Thus, it is not possible to integrate all these activities without a proper PMS system in the company.

 In addition to this, intelligent marketing makes the marketing decisions more accurate and reliable to the owners because it is formed from the  detailed information of the property. Besides this, multi-property management option helps the properties to manage different properties with all the advanced tools and techniques which brings about a proper coordination of the operations.

Infor, a major software company that specializes in enterprise software has an effective PMS system which helps the properties to manage well. Infor, as the global player has an effective  property management system to enhance smooth functioning of all activities within the organization.

Hospitality software provider in Thailand

 When it comes to Thailand, http://www.genex-solutions.com/ as the major partner with Infor, distributes the PMS systems to enhance a comprehensive hospitality management for the  hotels in Thailand. Genex solutions, the major hospitality software provider headquartered in Thailand provides the right choices for the hospitality properties to enhance smooth functioning of the various activities within the organization.

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